We rebel against the idea that women have to “follow the script” and fit the mold in order to belong. We rebel against the idea that women should prioritize the needs of everyone else over their own. We rebel against the idea that women should abandon themselves for any reason. 

Join the Badass Rebellion email list for all the inside scoop.

Stop putting yourself
Dead Ass Last. 
Join the Badass Rebellion. 

Badass

Are you tired of putting yourself Dead Ass Last? 

You’re exhausted, burnt out, and fed up with your never ending to-do list. Quite honestly, you’re over it. We want to give you 5 Permission Slips that will take you from Dead Ass Last to Priority #1 in your life (without the guilt)!

GET YOUR PERMISSION SLIPS
Dead Ass Last.
It seems almost every woman we’ve encountered has, in some way, lost touch with or disconnected from herself. In essence, they’ve abandoned themselves.

Raise your hand if you ever find yourself: 

  • Polling everyone else before making a decision or to get validation for the decision you’ve made. 
  • Feeling exhausted, burned out, and depleted. Dreading your life.
  • Saying “yes” when you really mean “no.” 
  • Avoiding uncomfortable situations and unwanted emotions. When discomfort arises, doing all kinds of acrobatics to shut that shit down. 
  • Having difficulty remembering the last time you did something purely for fun and pleasure, especially if it were to conflict with someone else’s wants or needs. 
  • Feeling burdened by your responsibility to others. Secretly longing for someone else to make the decisions for you.
  • Constantly striving for ways to improve yourself (e.g., – by losing weight, looking younger, making more money)

When we abandon ourselves, we end up 

Where did I go? 

have you ever wondered? 

NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO NOPE NO
THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦  THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦ 

THIS IS NOT THE LIFE YOU DREAMED OF ✦ THIS IS NOT THE LIFE YOU DREAMED OF ✦

Instead of putting yourself Dead Ass Last, imagine if you treated yourself like a total badass. 

A badass believes she’s just as important as the people she loves most. She values her own opinions and beliefs and looks inward to determine what she wants and needs. She does hard things and takes up space. A badass rebels against keeping women small by: 

Remember: You are wise beyond measure. 

Total Badass

This is all possible when you join The Badass Rebellion, where badass women ditch self-abandonment and remember who they are.

Choosing self-compassion over self-abandonment

Making space for connection…with both herself and others

Savoring rest and play, rather than getting caught in hustle culture

Ready to ditch the people-pleasing, self-sacrificing, and dread?
We help women discover their OWN roadmap to navigate life with connection, ease, freedom, and joy.

THE

Badass Boundaries

COLLECTION

The 3-step system to harness the power of no

Discover everything you need to stop feeling frantic and start taking control of your life. 

LEARN MORE

THE WORKSHOP

Journey D.E.E.P. into Boundary Setting

Set boundaries like a total Badass at home, at work, and in your relationships.

LEARN MORE

THE BOOTCAMP

25 Ways to Say “No” like a Badass every time.

Download the free guide with our top scripts, tips, and tricks to say “No” like a Badass, every time!

DOWNLOAD

THE GUIDE

"I left feeling really understood, supported, and empowered to make changes.”

Stephanie, CEO

We're your people!

Lucy,Jamie & Avery

We are 3 women in our 40's, all with PhDs in Psychology and a combined 60+ years of training and experience in our private practices. 

And yet...It still took us 4 decades to figure out how to stop abandoning ourselves and come back to our inner badass. For over 30 years combined, we’ve helped successful and stressed-out women reclaim peace and ease, ditch their perfectionism, and reconnect with their sassy sense of fun and humor. We’re here to challenge the belief that you should sacrifice yourself (or even parts of yourself) to fit into the mold, follow the script, and be a "good girl." 

We’ve been there. We found that the more we abandoned ourselves, the louder our "not enoughness" became. No more white knuckling, beating ourselves up, feeling guilty, and trying to do it all. 

Together, we’re creating a world where women have what they need to be successful, fiercely confident, at peace, and boundlessly joyful.

You MAY HAVE SPOTTED US ON

The Badass Rebellion is all about making space
for yourself in your own life.

Speaking up: being honest about what you think, feel, want, and need

Remembering how to play and be silly

Ditching the message that your worth equals your productivity

Feeling more like a human BEing rather than a human DOing

Being the author of your own life

Learning to look inward (rather than outward) for worth, validation, and enoughness

WORK WITH US

And we do all of this with curiosity, openness, and confidence.  
Ready to stop letting not-enoughness run the show? 

Are you the parent of a teen? Is there a little birdie in your household that’s getting ready to leave the nest? If you’re preparing for lift-off, check out our handy dandy list of life skills to help smooth the transition to living independently. Even if college is years away, you can start building your kid’s independence today. 

Preparing for Liftoff: A Checklist of Essential Life Skills for Teens

For any mom who wants her child to become an Independent adult

Get the Life Skills Checklist